Whilst NLP is a powerful tool for personal change, the potential benefits to business and organisations can be nothing less than phenomenal. Today, NLP is widely used in the business environment.

NLP is already being used in the business context to gain significant improvements in the areas such as communication skills, sales performance, decision-making, presentation skills, motivation, state control, leadership skills, rapport skills, persuasion, motivation, goal- setting, and almost every other aspect that you can think of.

More precisely, managers can use NLP tools to develop strong teamwork and relationships among members and also to foster positive interpersonal skills. Negotiations and problem solving sessions are enhanced to create solution-oriented, win-win approaches. Salespeople can employ NLP techniques to build deep levels of rapport, elicit and fulfil the criteria and values of clients, and develop effective methods for handling buyer’s remorse or future objections so the sales relationship is long-term and mutually satisfying. Human resource personnel can utilise NLP models for effective interviewing, hiring, training, managing as well as for dealing with challenging learning environments. Directors can even apply the same powerful NLP tools and techniques on a macro level within the corporation so the whole organisation will benefit. The NLP approach are also relevant for organisations that need to manage change or are experiencing high levels of stress.

NLP techniques can help any organisation to achieve, maintain, and enhance excellence. When employed in the business situations, NLP will help us to influence, persuade, and finalise any business deal with a quarter of the effort, in half the time, and with great positive results. Whether you are a salesman trying to be top producer, or a manager in line for big promotion, or a CEO who wants to have the cutting edge in leadership and negotiating skills, NLP offers a formidable business tool that will enable you to close that all-important sale, move up the organisation, make your company its competitive best.

The effectiveness of NLP has gained tremendous attention in the business community. Corporations have started to employ NLP tools to improve their organisation performance. Some of the major organisations that have adopted NLP training include: IBM (Europe), Sandoz Pharmaceuticals, British Telecom, Cable and Wireless Marine, Fiat Corporation (Italy), BMW, Chase Manhattan Bank, Walt Disney Inc., US Air Force, Metropolitan Police (UK), The Tioxide Group, Motorola Corporation (USA), AT&T, U.S. Olympic Team and etc.